Vivogif is an independent personal finance website that publishes reviews, “how to” guides, best-of lists, product comparisons and more. Since our inception in 2016, over 10 million readers have turned to us for insights and recommendations on topics as wide-ranging as earn money, online jobs, budgeting, investing and everything in between.
The site’s founder and editor is Sandy Weiss, CFP®.
Our Mission Statement
Make a difference in people’s lives by delivering objective, reliable advice and recommendations that help them make more money, save more money.
Our Three Core Principles
- Make a Difference. We believe that money, when leveraged correctly, is a tool that can help people maximize their happiness. Good financial decisions can give people the freedom to ditch a job they hate, start a business, or move across the country to live where they want. Our primary goal is to help readers identify what matters most to them — whether that’s breaking out of the paycheck to paycheck cycle or figuring out how to travel the world — and offer actionable steps that can help them make their ideal life a reality.
- Act with Integrity. Readers come to our site looking for ways to improve their financial life. Whether they’re struggling to build an emergency fund, get out of debt, or need advice about how to invest for their future, we always deliver the same advice we’d give to our closest friends and family.
- Be Transparent. When it comes to financial advice, there’s significant potential for conflicts of interest to arise. That’s especially true in financial publishing, where websites often generate a portion of their revenue from product recommendations and affiliate marketing. We’re committed to making sure readers know exactly how we make money, and to ensuring that our editorial decisions are never driven by our relationships with sponsors and marketing partners.